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    <title>Calling DIBS</title>
    <link>https://blogs.ubc.ca/biwiki/podcast/</link>
    <language>en-us</language>
    <copyright>&#169; 2022 UBC DIBS </copyright>
    <itunes:author>Kirstin Appelt</itunes:author>
    <description>Learn the inside story of Behavioural Insights in this series of interviews with BI enthusiasts and experts from BC and beyond, hosted by Dr. Kirstin Appelt, Research Director of UBC Decision Insights for Business and Society (UBC-DIBS). New episodes are posted regularly September-May.Due to a bug, the episodes are not currently available on podcast-streaming platforms. We are working to fix this bug ASAP; thank you for your patience!</description>
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      <itunes:name>Kirstin Appelt</itunes:name>
      <itunes:email>dibs@sauder.ubc.ca</itunes:email>
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    <title>Scoping BI Challenges (Episode 1)</title>
    <itunes:author>Kirstin Appelt</itunes:author>
    <description>Episode 1: "Scoping BI Challenges" with Sasha Tregebov, Director of BIT Canada. The Behavioural Insights Team (BIT) is the original “nudge unit” and Sasha Tregebov has overseen a number of BIT projects, from “What Works Cities” to the creation of BIT Canada. “Calling DIBS” couldn’t ask for a better first guest. To kick this series off, Sasha and I talk about about the value of BI and the challenges of problem discovery.

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      <pubDate>Fri, 04 Sep 2020 15:00:00 GMT</pubDate>
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      <title>The BC BIG Origin Story and BI in BC (Episode 2)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 2: "The BC BIG Origin Story and BI in BC" with Heather Devine, Head of the BC Behavioural Insights Group (BC BIG). BC BIG has played a major role in the development of UBC's Advanced Professional Certificate in Behavioural Insights as well as almost every other BI initiative in BC. There’s quite literally no one better to talk to about BI in BC than Heather Devine. Heather and I also chat about how BIG started and how BI works as part of a larger toolkit for changing behaviour.

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      <pubDate>Tue, 08 Sep 2020 15:00:00 GMT</pubDate>
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      <title>Playing Cards That Can Save Lives and Other Qualitative Research Stories (Episode 3)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 3: "Playing Cards That Can Save Lives and Other Qualitative Research Stories" with Kerri Buschel, Director of Experience, Marketing, and Insights at WorkSafeBC. With a storyteller like Kerri Buschel leading the charge, it is no surprise that WorkSafeBC is a leader in innovation when it comes to qualitative research. From online discussion boards to interviews to focus groups, Kerri talks about how WorkSafeBC uses qualitative research to understand the problem, the population, and their barriers to action.

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      <pubDate>Thu, 17 Sep 2020 15:00:00 GMT</pubDate>
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    	<itunes:episode>4</itunes:episode>
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      <title>Going Meta with an Interview about Interviews (Episode 4)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 4: "Going Meta with an Interview about Interviews" with Mikayla Ford, Methods Specialist with the BC Behavioural Insights Group (BC BIG). To continue exploring the value of user research, I reached out to Mikayla Ford, who is a qualitative methods whiz. Mikayla and I reminisce about a BC BIG project where we used interviews and exploratory surveys to gain insight into why snowmobilers sled in areas that are closed to protect endangered mountain caribou.

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      <pubDate>Thu, 24 Sep 2020 15:00:00 GMT</pubDate>
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    	<itunes:episode>5</itunes:episode>
     	<itunes:season>1</itunes:season>
      <title>Advice for Learning How to RIDE (Episode 5)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 5: "Advice for Learning How to RIDE" with Isabelle Andresen, Behavioural Insights Consultant. Having worked with organizations like the Behavioural Insighs Team (BIT) and the BC Behavioural Insights Group (BC BIG), Isabelle Andresen has a very impressive resume and well-honed BI skills. In our conversation we talk about project scoping, exploratory research, and obstacles and strategies for BI projects. It’s highly relevant to our Project Scoping and Exploratory Research courses so I strongly recommend giving it a listen!

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      <pubDate>Wed, 30 Sep 2020 15:00:00 GMT</pubDate>
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    <itunes:episode>6</itunes:episode>
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      <title>Lessons from the First Canadian Behavioural Insights Unit (Episode 6)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 6: "Lessons from the First Canadian Behavioural Insights Unit" with Julian House, Behavioural Scientist at the Ontario Behavioural Insights Unit. The Ontario Behavioural Insights Unit (BIU) was the first provincial "nudge unit" in Canada and Julian House has been involved since his days as a PhD student at the University of Toronto. Julian and I talk about how the BIU started, how they use their MIST framework in problem scoping, and how they pair BI with other tools. Don’t “MIST” the opportunity to listen.

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      <pubDate>Thu, 08 Oct 2020 15:00:00 GMT</pubDate>
      <itunes:duration>2421</itunes:duration>
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    <itunes:episode>7</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>The Challenges and Rewards of Using BI in Local Government (Episode 7)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 7: "The Challenges and Rewards of Using BI in Local Government" with Tobin Postma, Director of Intergovernmental Relations and Strategic Partnerships at the City of Vancouver. Thanks to Tobin Postma’s championing of BI, the City of Vancouver was one of the first, if not the first, city in Canada to test using Behavioural Insights. Tobin gives a firsthand account of the unique challenges of using BI in a local government setting. There are useful takeaways for everyone, but this episode will be particularly interesting to capstone project teams working with local governments!

</description>
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      <pubDate>Thu, 15 Oct 2020 15:00:00 GMT</pubDate>
      <itunes:duration>2361</itunes:duration>
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    <itunes:episode>8</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Perspectives from a BI Academic, Consultant, Client, and Practitioner (Episode 8)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 8: "Perspectives from a BI Academic, Consultant, Client, and Practitioner" with Christine Kormos, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG).Christine Kormos may be the most well-rounded BI practitioner in BC! Christine started her career as an academic pursuing a PhD in psychology and is now a behavioural scientist with BC BIG. Along the way, she’s worked as a BI consultant and as a BI project client. Christine shares the inside scoop as she compares and contrasts the various roles and their approaches to BI.

</description>
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      <pubDate>Thu, 22 Oct 2020 15:00:00 GMT</pubDate>
      <itunes:duration>2328</itunes:duration>
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    <itunes:episode>9</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Nudge vs. Sludge and the Growth of BI in Canada (Episode 9)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 9: "Nudge vs. Sludge and the Growth of BI in Canada" with Dilip Soman, Professor of Marketing, Canada Research Chair in Behavioural Science and Economics, and Director of Behavioural Economics in Action at Rotman. Dilip Soman has been instrumental in advancing the practice of BI in Canada. He shares his journey to behavioural science, how he’s encouraging people to distinguish good and bad uses of BI, how academics and practitioners can work together, and where he hopes BI in Canada focuses over the next few years.

</description>
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      <pubDate>Thu, 29 Oct 2020 15:00:00 GMT</pubDate>
      <itunes:duration>2231</itunes:duration>
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    <item>
<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>10</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Energy-Efficient Lightbulbs and Lightbulb Moments in Data Analysis (Episode 10)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 10: "Energy-Efficient Lightbulbs and Lightbulb Moments in Data Analysis" with Dave Hardisty, Associate Professor of Marketing and Behavioural Science at UBC Sauder School of Business. As a co-founding member of UBC Decision Insights for Business and Society (UBC-DIBS), Dave Hardisty is a great example of the intersection that we call BI — he conducts Behavioural and Decision Science research using rigorous experimental methods and data analysis to tackle pressing problems, like the climate crisis. Dave and I chat about one of his recent projects encouraging energy-efficient purchases; Dave also discusses the challenges, rewards, and ethical considerations of working with data.

</description>
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      <pubDate>Thu, 05 Nov 2020 16:00:00 GMT</pubDate>
      <itunes:duration>1651</itunes:duration>
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    <item>
<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>12</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Context Is Crucial When SHIFTing Behaviour for Good (Episode 12)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 12: "Context Is Crucial When SHIFTing Behaviour for Good" with Kate White, Professor of Marketing and Behavioural Science at UBC Sauder School of Business. Kate White is another amazing co-founding member of UBC Decision Insights for Business and Society (UBC-DIBS); her work is a great example of conducting Behavioural and Decision Science research that combines theoretical innovation with real-world applications and impact. Kate tells us how to use the “SHIFT” framework to encourage people to adopt sustainable and prosocial behaviours; she also highlights the importance of both context and testing to make sure BI is done well.

</description>
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      <pubDate>Wed, 18 Nov 2020 16:00:00 GMT</pubDate>
      <itunes:duration>1360</itunes:duration>
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<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>13</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Shifting the Needle Towards BI and Rigorous Evaluation (Episode 13)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 13: "Shifting the Needle Towards BI and Rigorous Evaluation" with Sarah Smythe, Service Design Specialist with the BC Ministry of Citizens’ Services. Sarah Smythe is formerly a Knowledge Translation Strategist with the BC Behavioural Insights Group (BC BIG), currently a Service Design Specialist in the BC Ministry of Citizens’ Services, and always a really strong communicator. Sarah shares tips for how to communicate about BI with different audiences; she also talks about finding ways to use BI in a role and team that is less familiar with BI.

</description>
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      <pubDate>Thu, 26 Nov 2020 16:00:00 GMT</pubDate>
      <itunes:duration>1965</itunes:duration>
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<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>14</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Diverse and Impactful Applications of BI in the Private Sector (Episode 14)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 14: "Diverse and Impactful Applications of BI in the Private Sector" with Lisa Zaval, Behavioural Scientist Consultant. As an applied behavioural science consultant, Lisa Zaval has worked with an impressive client portfolio across sectors and domains. She shares research stories from her time in academia and her time in the private sector, and illustrates the similarities and differences between them. Lisa also talks about the importance of working across divisions within an organization to make a BI project successful.

</description>
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      <pubDate>Fri, 04 Dec 2020 16:00:00 GMT</pubDate>
      <itunes:duration>2061</itunes:duration>
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    <item>
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    <itunes:episode>15</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Using BI to Tackle Financial and Environmental Sustainability (Episode 15)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 15: "Using BI to Tackle Financial and Environmental Sustainability" with Jiaying Zhao, Associate Professor of Psychology and the Institute for Resources, Environment and Sustainability. For our final episode of the semester, I’m joined by Jiaying Zhao, who is a co-founding member of UBC Decision Insights for Business and Society (UBC-DIBS) and an amazingly productive researcher at the forefront of applying BI to pressing societal challenges. In sharing some of her favourite projects, Jiaying tells us about the importance of combining lab and field research, the challenges and rewards of working with partner organizations, and tips for encouraging organizations to scale successful results.

</description>
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      <pubDate>Thu, 10 Dec 2020 16:00:00 GMT</pubDate>
      <itunes:duration>2051</itunes:duration>
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    <itunes:episode>16</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Aha Moments and Scaling BI Projects Around the Globe (Episode 16)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 16: "Aha Moments and Scaling BI Projects Around the Globe" with Piyush Tantia, the Chief Innovation Officer at ideas42. Piyush Tantia is the Chief Innovation Officer at ideas42, one of the first and best applied behavioural science consulting organizations in the world with over 250 projects completed and 28 million lives improved. Piyush shares ideas42’s journey, a few of his favourite recent projects, and insights about how the field has grown over the last decade.

</description>
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      <pubDate>Wed, 06 Jan 2021 16:00:00 GMT</pubDate>
      <itunes:duration>1668</itunes:duration>
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    <itunes:episode>17</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Using BI to Improve and Design Programs (Episode 17)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 17: "Using BI to Improve and Design Programs" with Monica Soliman, Senior Research and Innovation Advisor at Employment and Social Development Canada (ESDC). Monica Soliman has worked in a number of BI roles in government, including roles at Immigration, Refugees and Citizenship Canada and Employment and Social Development Canada. In chatting about the growing variety of BI roles in the public sector, Monica shares her experiences working on projects that use BI to improve existing programs as well as projects that incorporate BI into the design of new programs.

</description>
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      <pubDate>Wed, 20 Jan 2021 16:00:00 GMT</pubDate>
      <itunes:duration>1917</itunes:duration>
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    <itunes:episode>18</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Curiosity. Empathy. Data. (Episode 18)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 18: "Curiosity, Empathy, and Data in the BI Journey" with Kaylyn Kretschmer, Market Leader at Technical Safety BC. Over the last few years, Kaylyn Kretschmer has been a strong champion for BI at Technical Safety BC. Together we chat about how even technical systems rely on human decisions and human behaviours, an insight Technical Safety BC used to begin their BI journey. Kaylyn also shares her tips for socializing BI with folks from different backgrounds and the value of the local BI community for individuals and organizations new to BI.

</description>
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      <pubDate>Wed, 03 Feb 2021 16:00:00 GMT</pubDate>
      <itunes:duration>2073</itunes:duration>
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    <itunes:episode>19</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Consultation to Maximize Impact and Minimize Unintended Consequences (Episode 19)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 19: "Consultation to Maximize Impact and Minimize Unintended Consequences" with Jeremy Douglas Executive Vice President of External Relations at Ocean Wise. Jeremy Douglas weaves together his experiences in the non-profit and media sectors to highlight the need to scale BI findings for impact, the importance of approaching projects with humility, and the danger of unintended consequences. Together we discuss how consultation and measurement can help with each of these challenges and create a bright future for BI.

</description>
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      <pubDate>Wed, 17 Feb 2021 16:00:00 GMT</pubDate>
      <itunes:duration>2704</itunes:duration>
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    <itunes:episode>20</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Using BI to Scale and Report on Projects Effectively (Episode 20)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 20: "Using BI to Scale and Report on Projects Effectively" with Sasha Tregebov, Director of BIT Canada. Sasha Tregebov comes back on the podcast to talk about what happens once the results of a BI project are in. Sasha shares recommendations for how to increase the likelihood that learnings from a BI project are implemented, whether that means scaling up a given solution to a wider population, replicating the solution in a similar context, or helping the client use their experiences to inform the next project they tackle. We also discuss strategies and tips for communicating project results effectively to different audiences.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/287f616c-c0c0-4905-8442-acd3015b6a3b.mp3?mediaTargetType=audioPodcast" length="34545081" type="audio/mpeg" />
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      <pubDate>Wed, 03 Mar 2021 16:00:00 GMT</pubDate>
      <itunes:duration>2234</itunes:duration>
    </item>
    <item>
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    <itunes:episode>21</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>So What? How Storytelling Can Help with Reporting and Scaling (Episode 21)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 21: "So What? How Storytelling Can Help with Reporting and Scaling" with Heather Devine, Head of the BC Behavioural Insights Group (BC BIG). Heather Devine returns to the podcast to talk about how BC BIG approaches scaling and reporting. Recognizing that scaling is a nuanced decision for clients, Heather offers tips for what factors to consider and how to encourage scaling from project start to project end. Heather also talks about the importance of good, well-tailored communication. In particular, we discuss how storytelling can help share results, build a culture of experimentation, and even encourage scaling.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/4dbc52e6-8530-40f2-9277-acd90156076a.mp3?mediaTargetType=audioPodcast" length="34096921" type="audio/mpeg" />
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      <pubDate>Wed, 17 Mar 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2483</itunes:duration>
    </item>
    <item>
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    <itunes:episode>22</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Collaborating with BI Project Clients (Episode 22)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 22: "Collaborating with BI Project Clients" with Michael Buttazzoni, Scrum Master with the Information Management Branch serving the BC government's natural resource ministries. As one of the founding members of the BC Behavioural Insights Group (BC BIG), Michael Buttazzoni has a number of BI projects under his belt. Michael shares some of the ups and downs of client management, with a particular focus on challenges and strategies for collaborating on BI projects across ministries or divisions. Since Michael has recently moved onto a new role in a different ministry, we also discuss ways to integrate BI knowledge and the BI skillset into roles that are not primarily “BI jobs”.

</description>
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      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/54239a92-cd68-4576-81ac-ace901691b40.mp3</guid>
      <pubDate>Wed, 31 Mar 2021 15:00:00 GMT</pubDate>
      <itunes:duration>1845</itunes:duration>
    </item>
    <item>
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    <itunes:episode>23</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Research Comes First in Behavioural Science Graduate Programs (Episode 23)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 23: "Research Comes First in Behavioural Science Graduate Programs" with Rishad Habib, PhD student in UBC Sauder's Marketing and Behavioural Science Division. Rishad Habib is an all-star Marketing and Behavioural Science PhD student in her 5th year at UBC Sauder School of Business. In sharing her experiences as a former MSc student and current PhD student, Rishad emphasizes the importance of research in both types of programs. We also discuss the challenges and rewards of conducting research as a graduate student, including both lab studies and field studies with partner organizations.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/3694c8e0-92ad-4d07-9af4-ad08000fbc0b.mp3?mediaTargetType=audioPodcast" length="29911389" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/3694c8e0-92ad-4d07-9af4-ad08000fbc0b.mp3</guid>
      <pubDate>Wed, 14 Apr 2021 15:00:00 GMT</pubDate>
      <itunes:duration>1878</itunes:duration>
    </item>
    <item>
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    <itunes:episode>24</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Behavioural Insights Careers and Community (Episode 24)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 24: "Behavioural Insights Careers and Community" with Maja Niksic, Program Manager of Harvard's Behavioral Insights Group, and Jaclyn Lefkowitz, Co-President of Harvard's Behavioral Insights Student Group. Maja Niksic and Jaclyn Lefkowitz are our first duo interview! Maja’s perspective as program director of Harvard’s Behavioral Insights Group and Jackie’s perspective as co-president of Harvard’s Behavioral Insights Student Group combine perfectly for our discussion about careers and community. Maja and Jackie discuss different BI career pathways as well as resources and advice for the journey. They also share how valuable it has been to develop and participate in a BI community to learn with and from, especially when we’re all learning and working virtually.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/5b62c6e5-8094-4d1c-bcbc-ad14000eb8fd.mp3?mediaTargetType=audioPodcast" length="36785118" type="audio/mpeg" />
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      <pubDate>Wed, 28 Apr 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2700</itunes:duration>
    </item>
    <item>
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    <itunes:episode>25</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>A Well-Rounded Approach to Behaviour Change (Episode 25)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 25: "A Well-Rounded Approach to Behaviour Change" with Adam King, Founder and Chief Behavioural Strategist for BeThink Solutions. Adam King’s education and career have crossed disciplines and sectors in the pursuit of understanding human behaviour. Adam recounts his journey, including what led him to found BeThink and to recently start an Interdisciplinary Sciences PhD. Along the way, he shares insights about differences and commonalities between disciplines and sectors, as well as opportunities for us all to dive further into the well of behavioural science.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/f1252bcb-8f66-4ab5-99a8-ad18002ceede.mp3?mediaTargetType=audioPodcast" length="35640410" type="audio/mpeg" />
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      <pubDate>Wed, 12 May 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2547</itunes:duration>
    </item>
    <item>
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    <itunes:episode>26</itunes:episode>
    <itunes:season>1</itunes:season>
      <title>Be the Hummingbird and Other Indigenous Strategies for Behaviour Change (Epsiode 26)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 26: "Being the Hummingbird and Other Indigenous Perspectives on Behaviour Change" with Stephanie Papik, Director of Strategic Integration of Indigenous Knowledge, Cultural Safety and Humility in Strategic Partnerships with Emergency Management BC. In her work and life, Stephanie Papik bridges Indigenous and settler approaches to behaviour change. Stephanie describes some of the similarities between Indigenous ways of knowing and Behavioural Insights. She also describes some of the behavioural practices she uses in her role at Emergency Management BC. Lastly, Stephanie shares ways that we can all use Behavioural Insights to contribute to Reconciliation, which, like many of our most pressing societal challenges, has many behavioural components.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/9fc14450-bcd6-4e8c-8430-ad1f0033540f.mp3?mediaTargetType=audioPodcast" length="36836799" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/9fc14450-bcd6-4e8c-8430-ad1f0033540f.mp3</guid>
      <pubDate>Wed, 26 May 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2303</itunes:duration>
    </item>
    <item>
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    <itunes:episode>27</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Everywhere You Look…Is Behavioural Insights (Episode 27)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 27: "Everywhere You Look…Is Behavioural Insights" with Rachel Yang, Market Research Analyst and Behavioural Scientist with Technical Safety BC. A graduate of UBC’s Advanced Professional Certificate in Behavioural Insights, Rachel Yang recently started a new role as a Market Research Analyst and Behavioural Scientist with Technical Safety BC. Rachel shares her journey from Marketing to Market Research to Behavioural Insights. In chatting about how Rachel is applying her growing BI knowledge and skills to her new role as well as to everyday life, we talk about how, the more you know about BI, the more you see it, even in unexpected places.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/a1f9cc90-6820-4f9b-9c8e-ad8f00509981.mp3?mediaTargetType=audioPodcast" length="34304269" type="audio/mpeg" />
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      <pubDate>Wed, 25 Aug 2021 15:00:00 GMT</pubDate>
      <itunes:duration>1417</itunes:duration>
    </item>
    <item>
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    <itunes:episode>28</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Using Behavioural Insights as Prevention and Cure (Episode 28)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 28: "Using Behavioural Insights as Prevention and Cure" with Carl Jensen, Acting Head of the BC Behavioural Insights Group (BC BIG). Carl Jensen is another wonderful graduate of UBC’s Advanced Professional Certificate in Behavioural Insights. After serving as BC BIG’s project director, he is now acting head of the unit. In a bit of a meta twist, Carl shares how he thought the certificate program itself used Behavioural Insights and evidence to create a positive experience for students, even for trickier topics like statistics. Carl also shares how he hopes to use BI not only in the re-design of programs and products, but in the initial design of them as well.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/a4366606-a1f7-4aa3-bf58-ad8f0055a542.mp3?mediaTargetType=audioPodcast" length="62339312" type="audio/mpeg" />
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      <pubDate>Wed, 08 Sep 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2585</itunes:duration>
    </item>
    <item>
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    <itunes:episode>29</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Learn from Every RIDE (Episode 29)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 29: "Learn from Every RIDE" with Alexis Gordon, Behavioural Insights Specialist with the BC Residential Tenancy Branch. As the inaugural BI Specialist in the BC Public Service, Alexis Gordon is rightly excited about the future of BI in BC and beyond. Alexis shares insightful highlights from her experience in UBC’s Advanced Professional Certificate in Behavioural Insights, including the crucial importance of thoroughly investigating the problem space during scoping and consulting with project partners early and often. Alexis also talks about how much you learn with every RIDE, whether your results are expected or unexpected.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/174c11dd-16c7-4269-96f9-ad9f016005de.mp3?mediaTargetType=audioPodcast" length="52972434" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/174c11dd-16c7-4269-96f9-ad9f016005de.mp3</guid>
      <pubDate>Wed, 22 Sep 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2203</itunes:duration>
    </item>
    <item>
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    <itunes:episode>30</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>The Value of Adding BI to Your Toolkit (Episode 30)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 30: "The Value of Adding BI to Your Toolkit" with Lindsay Miles-Pickup, Methods Specialist with the BC Behavioural Insights Group (BC BIG). After graduating from UBC’s Advanced Professional Certificate in Behavioural Insights, Lindsay Miles-Pickup has seamlessly transitioned into the Methods Specialist role with BC BIG. Lindsay discusses how Behavioural Insights complements and strengthens the other tools in her toolkit for behaviour change. She also shares key lessons from her first few Behavioural Insights projects, including the value of both scoping and exploratory research.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/45b4b322-b504-4389-9d8b-adbf0147b35d.mp3?mediaTargetType=audioPodcast" length="57432350" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/45b4b322-b504-4389-9d8b-adbf0147b35d.mp3</guid>
      <pubDate>Wed, 13 Oct 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2542</itunes:duration>
    </item>
    <item>
<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>31</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Applying BI to EDI and EDI to BI (Episode 31)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 31: "Applying BI to EDI and EDI to BI" with Greg Lockwood, Partnership Strategist with UBC's Equity and Inclusion Office. Greg Lockwood is a Partnership Strategist with UBC’s Equity and Inclusion Office, in addition to being a graduate of UBC’s Advanced Professional Certificate in Behavioural Insights. Greg shares what he’s learned in his journey from electrical engineering to economics to Behavioural Insights. We also discuss how Behavioural Insights solutions and experiments can help advance equity, diversity, and inclusion (EDI), and, simultaneously, how EDI can improve BI solutions.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/f9ce31cf-adbf-4dac-9b10-adbc0057dcd9.mp3?mediaTargetType=audioPodcast" length="48804235" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/f9ce31cf-adbf-4dac-9b10-adbc0057dcd9.mp3</guid>
      <pubDate>Wed, 27 Oct 2021 15:00:00 GMT</pubDate>
      <itunes:duration>2045</itunes:duration>
    </item>
    <item>
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    <itunes:episode>32</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Graduate School Beyond the Certificate Program (Episode 32)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 32: "Graduate School Beyond the Certificate Program" with Ekin Ok, PhD student in UBC Sauder's Marketing and Behavioural Science Division. Ekin Ok is a current PhD student in UBC Sauder’s Marketing and Behavioural Science division and a graduate of two different Master’s programs. Ekin and I compare and contrast Master’s and PhD programs in fields related to BI. We cover their different purposes, application processes, structures, and student experiences. Ekin also tells us about her own research and how she stays organized and on task.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/64d49d33-780d-4223-8c98-adcd00143ebb.mp3?mediaTargetType=audioPodcast" length="42897834" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/64d49d33-780d-4223-8c98-adcd00143ebb.mp3</guid>
      <pubDate>Wed, 10 Nov 2021 16:00:00 GMT</pubDate>
      <itunes:duration>1922</itunes:duration>
    </item>
    <item>
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    <itunes:episode>33</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Sharing BIG Stories (Episode 33)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 33: "Sharing BIG Stories" with Sharilynn Wardrop, Knowledge Translation Strategist with the BC Behavioural Insights Group (BC BIG). Sharilynn Wardrop is on a temporary assignment as Knowledge Translation Strategist with BC BIG. Sharilynn shares her BI journey and how she plans to use BI towards conservation when she returns to her regular role with BC Parks. Sharilynn and I also talk about how BC BIG and UBC-DIBS work separately and together to communicate BI ideas and build a diverse, thriving BI community. We talk about recent developments, from the BI Principles to the BIG Difference Advisory Board, and what we’re excited about for the future.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/9d04bf72-036e-42f9-85b4-addb01360029.mp3?mediaTargetType=audioPodcast" length="46401689" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/9d04bf72-036e-42f9-85b4-addb01360029.mp3</guid>
      <pubDate>Wed, 24 Nov 2021 16:00:00 GMT</pubDate>
      <itunes:duration>2010</itunes:duration>
    </item>
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    <itunes:episode>34</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>BI Certificate Challenges, Rewards, and Tips (Episode 34)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 34: "BI Certificate Challenges, Rewards, and Tips" with Cassandra Bernard, Senior Specialist, Innovation, with the Canada Mortgage and Housing Corporation. Cassandra Bernard is a Senior Specialist in Innovation with the Canada Mortgage and Housing Corporation as well as a graduate of UBC’s Advanced Professional Certificate in Behavioural Insights. In recounting her journey from her first exposure to BI to using her BI knowledge and skills in her work today, Cassandra shares helpful tips for program students, considers how BI fits into the innovation toolkit, and tells us about an exciting new project combining the topics of BI, inclusion, and housing.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/091fa108-5cc8-41ed-a6fb-add001600f63.mp3?mediaTargetType=audioPodcast" length="63533483" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/091fa108-5cc8-41ed-a6fb-add001600f63.mp3</guid>
      <pubDate>Wed, 08 Dec 2021 16:00:00 GMT</pubDate>
      <itunes:duration>2441</itunes:duration>
    </item>
    <item>
<itunes:episodeType>full</itunes:episodeType>
    <itunes:episode>35</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Calling DIBS on DIBS (Episode 35)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 35: "Calling DIBS on DIBS" with Kirstin Appelt, Research Director for UBC Decision Insights for Business and Society (UBC-DIBS). In this episode with guest host Dave Hardisty, we mix things up and Kirstin Appelt is the interviewee rather than the interviewer. Kirstin talks about her BI journey, the DIBS origin story, how BIG Difference BC got its start, and how the Advanced Professional Certificate in Behavioural Insights developed. She also reflects on the growing BI community in BC and what she’s excited about for BI in BC going forward.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/41f3cadb-b8ca-46f7-9cd6-ae1a013cfd8f.mp3?mediaTargetType=audioPodcast" length="40758757" type="audio/mpeg" />
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      <pubDate>Wed, 12 Jan 2022 16:00:00 GMT</pubDate>
      <itunes:duration>1667</itunes:duration>
    </item>
    <item>
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    <itunes:episode>36</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Using Behavioural Insights to Tackle Public Health Challenges (Episode 36)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 36: "Using Behavioural Insights to Tackle Public Health Challenges" with Takuro Ishikawa, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG). Takuro Ishikawa has made a career of applying BI to different challenges. We zero in on public health and discuss how behaviour is at the root of many health challenges, whether in prevention or treatment. Tak shares case studies, highlights, challenges, and ethical considerations for applying BI to public health, all with the larger goal of working to reduce health inequalities.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/f0bd595c-031c-4dd2-8c4e-ae280113fd36.mp3?mediaTargetType=audioPodcast" length="69246029" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/f0bd595c-031c-4dd2-8c4e-ae280113fd36.mp3</guid>
      <pubDate>Wed, 26 Jan 2022 16:00:00 GMT</pubDate>
      <itunes:duration>2497</itunes:duration>
    </item>
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    <itunes:episode>37</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>How Can Behavioural Insights Help Organizations Be More Diverse, Inclusive, and Equitable? (BI x EDI Part 1; Episode 37)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 37: "How Can Behavioural Insights Help Organizations Be More Diverse, Inclusive, and Equitable? (BI x EDI Part 2)" with Sylvia Apostolidis, President of the Jasmar Group. Sylvia Apostolidis joins us for our first ever double-header set of episodes! In these two episodes, we return to the intersection of Behavioural Insights and Equity, Diversity, and Inclusion. In Part 1, we start with basic definitions, talk about how BI can help us move from awareness to action, and discuss examples of how organizations can and have used BI to become more equitable, diverse, and inclusive in areas such as hiring, promotion, and retention.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/32e31cf9-5ce8-48b2-8ec6-ae31010c3f45.mp3?mediaTargetType=audioPodcast" length="64895506" type="audio/mpeg" />
      <guid>https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/32e31cf9-5ce8-48b2-8ec6-ae31010c3f45.mp3</guid>
      <pubDate>Wed, 09 Feb 2022 16:00:00 GMT</pubDate>
      <itunes:duration>2173</itunes:duration>
    </item>
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    <itunes:episode>38</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>How Can Being More Equitable, Diverse, and Inclusive Improve the Field of Behavioural Insights? (BI x EDI Part 2; Episode 38)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 38: "How Can Being More Equitable, Diverse, and Inclusive Improve the Field of Behavioural Insights? (BI x EDI Part 2)" with Sylvia Apostolidis, President of the Jasmar Group. Sylvia Apostolidis returns for Part 2 of our exploration of the intersection of Behavioural Insights and Equity, Diversity, and Inclusion. In Part 2, we turn to how EDI can improve BI. We discuss ways in which the field has not been diverse, inclusive, and equitable, changes it can make to be more diverse, inclusive, and equitable, and how those changes will improve the science and practice of BI. Sylvia leaves us with some action items to help us all be more inclusive in our day-to-day lives.

</description>
      <enclosure url="https://ubc.ca.panopto.com/Panopto/Podcast/Syndication/ffea1328-1d20-40d5-86b8-ae3201452ca3.mp3?mediaTargetType=audioPodcast" length="44118470" type="audio/mpeg" />
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      <pubDate>Wed, 23 Feb 2022 16:00:00 GMT</pubDate>
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      <title>Pathways to Behavioural Insights (Episode 39)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 39: "Pathways to Behavioural Insights" with Maria Giammarco, Senior Lead of Research and Development with the Business + Higher Education Roundtable. Through the lens of her interdisciplinary, cross-sectoral BI journey, Maria Giammarco and I talk about the inadvertent ways that many of us stumble into our love for Behavioural Insights. We also discuss how to build an intentional and inclusive pathway to Behavioural Insights for the next generations of BI Practitioners.

</description>
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      <pubDate>Wed, 09 Mar 2022 16:00:00 GMT</pubDate>
      <itunes:duration>2779</itunes:duration>
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      <title>Can Planetary Healthcare Save Lives and the Planet? (Episode 40)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 40: "Can Planetary Healthcare Save Lives and the Planet?" with Dr. Andrea MacNeill, Surgical Oncologist at Vancouver General Hospital and the BC Cancer Agency. Dr. Andrea MacNeill, the Founder of UBC’s Planetary Healthcare Lab, introduces us to the concept of planetary healthcare, which is a re-envisioning of the intersection between healthcare and the environment. We discuss how behaviour can contribute to problems and solutions when it comes to planetary healthcare topics like food, stewardship, and single-use equipment. Andrea ends with some actions we can all take to lessen our impact on planetary healthcare, including Choosing Wisely.

</description>
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      <pubDate>Wed, 23 Mar 2022 15:00:00 GMT</pubDate>
      <itunes:duration>1617</itunes:duration>
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    <itunes:episode>41</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Behavioural Insights and Reconciliation (Episode 41)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 41: "Behavioural Insights and Reconciliation" with Stephanie Papik, the Moose Hide Campaign Society's Director for the Public Service. Stephanie Papik is currently working on a temporary assignment with the Moose Hide Campaign Development Society as Director for the BC Public Service. Stephanie and I discuss how BI can help us understand some of the barriers to Reconciliation, like blindspots and difficult emotions. We also discuss how BI can contribute to Reconciliation via strategies such as disrupting habits and providing calls to action, like the Indigenous Relations Behavioural Competencies. We close by thinking about how Indigenous Knowledge and Behavioural Insights can be mutually supporting.

</description>
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      <pubDate>Wed, 06 Apr 2022 15:00:00 GMT</pubDate>
      <itunes:duration>2326</itunes:duration>
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    <itunes:episode>42</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Wrangling the Project Scoping Phase and Hot Topics in BI (Episode 42)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 42: "Wrangling the Project Scoping Phase and Hot Topics in BI" with Mikayla Ford, Head of the BC Behavioural Insights Group (BC BIG). As the new Head of BC BIG, Mikayla Ford is perfectly positioned to look backwards and forwards at BC BIG’s ongoing evolution. We discuss how BIG’s project intake and scoping process have matured, including how BIG decides which projects to pursue with which methods. Mikayla also shares recent BIG work, current topics on BI units’ radars, key BI skills, and excellent advice for navigating the sometimes bumpy BI project road.

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      <pubDate>Wed, 20 Apr 2022 15:00:00 GMT</pubDate>
      <itunes:duration>3018</itunes:duration>
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    <itunes:episode>43</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>Using BI to Find the Simplicity Buried in the Complexity (Episode 43)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 43: "Using BI to Find the Simplicity Buried in the Complexity" with Kerri Buschel, Director of Experience, Marketing and Insights at WorkSafeBC. Kerri Buschel returns to the podcast to talk about the value of BI for employees, employers, organizations, and other choice architects. We talk about how the Advanced Professional Certificate in Behavioural Insights enables folks to hone their BI knowledge and skills and apply them directly to their capstone projects. We also discuss the special magic of working across disciplines, sectors, jurisdictions, and tools to tackle crunchy problems.</description>
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      <pubDate>Wed, 04 May 2022 15:00:00 GMT</pubDate>
      <itunes:duration>2005</itunes:duration>
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    <itunes:episode>44</itunes:episode>
    <itunes:season>2</itunes:season>
      <title>A Personal History of Behavioural Insights (Episode 44)</title>
      <itunes:author>Kirstin Appelt</itunes:author>
      <description>Episode 44: "A Personal History of Behavioural Insights" with Dale Griffin, Professor of Marketing and Behavioural Science at UBC Sauder School of Business. Dale Griffin, a co-founder of UBC Decision Insights for Business and Society (UBC-DIBS), joins us for the final episode of season 2 to talk about the theoretical foundations of Behavioural Insights and to share stories about working with both Daniel Kahneman and Amos Tversky. Dale also discusses his research on planning fallacy and how to overcome it. Lastly, we close with a discussion of the current state of the field, including recent highlights and cautions for the future.</description>
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      <pubDate>Wed, 18 May 2022 15:00:00 GMT</pubDate>
      <itunes:duration>2889</itunes:duration>
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